Gosh, I almost forgot how much fun it is to pitch my books to the media! (Yes, I’m being sarcastic.) This week, I’ve gotten way behind on my email because I’ve been so busy writing pitch letters, stuffing priority mail envelopes with complimentary copies, and finding just the right links to the submissions pages on major media websites that accept email submissions. Shwew!
But, one good thing that came from my sweat is that we now have a super list of major media (and their submission information) for our Booklocker.com authors. Richard posted the list to our authors’ private marketing area yesterday so they can all shoot for a spot on Oprah, The TODAY Show, or even (shudder!) Jerry Springer. (I didn’t send a pitch letter to him. My nose has already been broken once and I don’t want to go through that again.)
Perhaps the funnest part was turning my one-page, first-person pitch into a third-person press release to send to the major women’s magazines and some of the major newspapers. I’ve always found it kind of surreal to write about myself in third person.
Despite the fact that I did my major media contact work yesterday, we have already received mentions and links on a variety of websites and the requests for free copies of the download of The Emergency Divorce Handbook for Women are coming in fast and furious. I’m absolutely thrilled each time a woman downloads it because I can see, from her comments, that she really needs this information. Each woman’s story is different, but they also have so many similarities. It’s heartbreaking. I’m saving the comments in a text file to send to the 26 women who shared their stories in the book, too. I’ve been reading these stories for so long, but I never get used to hearing from women who are currently in abusive homes and who are afraid to get help. Women are reading the book and then sending emails telling us how we helped them with one or more aspects of their impending separation or divorce. If only we could just reach every woman in need!
A large number of downloads came from a blurb in yesterday’s plug given by the National Association of Women Writers. My heartfelt thanks go out to them for all the women they’ve helped!
If you are a professional book reviewer or would like to write about the book or the mission of the book (or even how the book was compiled and created) for a magazine (only write for magazines that pay writers!), please give me a shout. If you have an Amazon affiliate account, you can list the book on your website and earn money on sales. The book is on Amazon HERE.
All my major media work is complete and I’m going to pray that someone…anyone…from a major network show expresses an interest in airing a story about the book. But, knowing my book is competing with thousands of others for that air-time makes me remember not to hold my breath.
And, while my major media list is exhausted, I will be devoting 30 minutes each day to marketing the book online with my list of other contacts, reviewers, websites, discussion lists, and more. And, Richard’s doing his part through google ad words, Amazon affiliates and an endless list of creative tactics he’s concocted for online book promotion.
As with all marketing campaigns, each website link (no matter how small), and each whisper (from one reader to another potential reader), and each blurb (in a magazine, ezine or discussion list) can lead to one more link, whisper, or blurb…and another…and another.